Global Emerging Markets For any company that wants any viability in the future, reaching the critical 18-49 demographic is essential and currently a global shift is occurring in messaging and marketing towards this demographic. Businesses have long been based on targeting baby boomers and suburbs; however 2008 has dramatically altered that calculus. As I am […]
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It was not my first trip to South Korea. I had already made my maiden voyage in 2017 and landed in Incheon before visiting both Seoul and Samcheok. During my initial journey, I was fascinated with how modern Seoul was and South Korea, in general. Seoul is a metropolis of around 10 million people
Since the dawn of invention of the internal combustion engine and the patent for the precursor to the modern automobile by Karl Benz, we have not witnessed as much transformation and change in the world of automobiles and in a greater sense, mobility. The advent of semiconductors and mobile operating systems has brought about a
