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The Morning After: Kim Kardashian is the face of Beats’ skin-colored earbuds

Kim Kardashian has teamed up with Apple on a custom version of the Beats Fit Pro. The new Beats x Kim collab is available in a trio of skin colors, which are meant to either "blend in or stand out," according to Kardashian. They are still just your standard Beats Fit Pro beneath that skin-tone plastic. But don't expect to find them at all the usual locations when they hit retail on August 17th. In-person sales are limited to 10 Apple stores (including 5th Avenue, Regent Street and Champs-Élysées) as well as several fashion chains and department stores. They’ll go on sale online, on August 16th at 10 AM ET.

It’s going to be a busy day for tech: Samsung’s big Unpacked event is kicking off at 9 AM ET, just a few hours from now. We’re expecting foldables, wearables and more and will be livestreaming all the announcements — watch with us, right here!

— Mat Smith

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Ford will reopen F-150 Lightning orders this week at a much higher starting price

Trims will cost between $4,200 and $8,900 extra.

Ford will open up orders for the next wave of F-150 Lightning reservation holders this Thursday, but those buying the electric pickup as of this week will need to dig deeper in their pockets. The automaker is bumping up the prices by between $4,200 and $8,900, depending on the trim. Ford cited "significant material cost increases and other factors."

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President Biden signs CHIPS Act to boost semiconductor production

The measure sets aside $52 billion for domestic chipmakers.

President Joe Biden has signed the CHIPS and Science Act into law. The $280 billion measure will provide significant financial assistance to American semiconductor firms. It sets aside $52 billion in tax credits and funding for US chipmakers to expand domestic production. In a rare episode of bipartisan unity, the Senate voted 64-33 in favor of the bill. “America invented the semiconductor, but over the years we let manufacturing of semiconductors move overseas,” Biden said ahead of the ceremony. He added: “A third of the core inflation last year was due to the high price of automobiles, which was driven by the shortage of semiconductors.”

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Amazon's palm payments arrive in 65-plus Whole Foods stores in California

This is the first major expansion for Amazon One in grocery stores.

Amazon's palm-reading payment technology will soon be available in more than 65 Whole Foods shops in California. As long as you link your palm and payment card to the service, you just have to hover your hand over a scanner to complete your purchase. While you still have to stop at a checkout terminal, you don't have to pull out a phone like you do with Amazon's camera-based Just Walk Out system.

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Google and Sonos are now fighting over voice assistant patents

Another lawsuit between the two companies.

Google has sued Sonos, alleging its new voice assistant violates seven patents related to its own Google Assistant tech. It’s the latest battlefront in a long-running smart speaker war between the companies, with each suing and countersuing the other. Sonos' Voice Control assistant arrived in June, letting users give commands with the phrase "Hey Sonos," much like Amazon's Alexa or Google Assistant. In the complaint, Google said it "worked for years with Sonos engineers on the implementation of voice recognition and voice-activated devices control in Sonos products... even providing its Google Assistant software to Sonos for many years."

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Samsung's TB T7 Shield SSD drops back down to $100

Samsung's 1TB T7 Shield SSD is back to its all-time low price of $100, or $60 less than what it usually sells for on Amazon. The last time it was listed for $100 on the website was on Prime Day in July — if you missed the chance to get one at the time and now need a rugged SSD for whatever reason, you may want to head on over to its product page. The T7 Shield is a tougher version of its standard counterpart, one that's encased in a rubber casing to give it the durability needed to survive up to 9.8-foot drops. That rubber exterior with its Dynamic Thermal Guard also prevents overheating so it suffers no performance drops even while transferring massive files. In addition, the T7 Shield is resistant to water and dust.

Buy Samsung T7 Shield 1TB at Amazon - $100

When it comes to performance, the T7 Shield has sequential read speeds of up to 1,050 MB/s and write speeds of up to 1,000 MB/s, which Samsung says are the fastest transfer speeds available today based on the USB 3.2 Gen2 standard. It employs the 256-bit Advanced Encryption Standard so it can keep your data secure in case you lose it. And while it only has one USB-C port, it comes with a USB Type C-to-C and a Type C-to-A cable.

Take note that the model on sale for $100 right now is the 1TB version, but you can also get the 2TB variant at a discount. The bigger capacity SSD is currently listed for $200, which is $90 less than its normal price. Both versions are available in blue, black and beige. 

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SpaceX successfully completes static fire test of Starship's Super Heavy booster

SpaceX has cleared an important hurdle that brings it closer to the Starship system's first orbital flight test. The company has successfully completed a static fire test of the Super Heavy's current prototype, the Booster 7, a month after its previous attempt ended up in in flames. SpaceX used the Booster 7 for this test again but fired only a single Raptor engine on the orbital launch pad, igniting it for a few seconds to give engineers a close look at how it's performing. 

The Booster 7 is equipped with 33 Raptor version 2 engines meant to give it lift it needs to launch both the first stage itself and its upper stage companion, the Starship spacecraft. During the company's previous static fire test attempt, the booster caught fire on the launch pad. Company chief Elon Musk revealed on Twitter back then that the issue had stemmed from the engine spin start test SpaceX had conducted and that going forward, the company "won't do a spin start test with all 33 engines at once" anymore.

In addition to testing Booster 7, SpaceX also did a static fire test on two of the six Raptor engines on Starship 24. That's the current prototype for the launch system's upper stage, and it's what will fly to space for the system's first orbital flight test. It's still unclear when SpaceX intends to send the Starship to orbit for the first time, but it likely has to conduct more testing before that happens, including static firing more of its Raptor engines.